We love cards for a lot of reasons, but one of the best and most important reasons is because of the reminder they serve. No matter where you are, who you're with or what you're doing, you can carry that card with you, gaze at it, and remember the person who gave it to you and why. For a second, no matter what, you can escape to that moment.
That's why we're inspired to begin our #BeBreathless series and contest. When we were in New York for the NY NOW trade show, we snapped a pic of one of our cards while out and about in the city (see below), and we thought, "wow, we'd love to see where our customers end up taking our cards, and what cool places they go to."